Instagram Shopping – what is it? Why do you need it? And how do you set it up? Is it going to be a game changer for your art business? That depends on where you are at. So, let’s explore the offering, then we can talk worthwhileness. What is it? Instagram Shopping has been [...]

Selling art on Instagram? Are you familiar with how the algorithm works? Or how to use hashtags? Are you applying basic marketing principles (such as AIDA) to the way you post? Instagram marketing isn’t complicated once you understand the way the platform works and how to put together a strategy that works for you. [...]

Ever googled “what type of art sells most”? There’s actually not a lot of useful content out there. On the other hand, there is a tonne of information on how to sell your art.Makes sense, since artists generally begin their careers from a place creativity and passion. Then, after some time or interest, decide to [...]

Selling art online may seem cost effective and easy. Especially when compared to the offline alternatives like trying to get gallery representation, an exhibition or paying to get into art fairs.However, there are still costs involved in setting up an online art business. Yes, you need money, but you also need time and know-how.So, how [...]